Givenchy Fall 2011 Ad Campaign

Monday, 25 July 2011

Label: Givenchy
Models: Naomi Campbell, Kristen McMenamy, Natalia Vodianova, Mariacarla Boscono
Photographer: Mert Alas & Marcus Piggott

The fall 2011 ad campaign for Givenchy is very interesting, as it takes the fierceness of the clothes as inspiration for the models' poses. If you want a perfect pose you go to the greatest models out there and so Ricardo Tisci chose Naomi Campbell, Kristen McMenamy, Natalia Vodianova and Mariacarla Boscono as spokespersons for this campaign.

The moody, feline inspired poses and the extravagant cushions work very well with the clothes that were chosen to compliment each of the model's styles and complexion. We see Kristen McMenamy's fair looks being enhanced by the neon yellow sweater or Naomi Campbell dressed all black. The menswear ads are consistent and showcase the same growling poses. 

Here are the photos of the campaign and you can watch a behind the scenes video right after that:


classiq said...

the yellow sweater and print skirt outfit is my favourite from the show. maybe because it was worn by my favourite model, Natalia Vodianova, on the catwalk. ;)

Fabrizia said...

Wonderful campaign, the image are so strong and direct!!

Sam said...

I love it! For me it's the best one used in the ad and I love how it seems to be even more empowered by Kristen McMenamy's complexion and attitude!

Pri said...

Amarillo furioso!! jaja me encanta!!! besin, pri

Carlinn said...

Awesome images! i really like them!

Despina T. said...

the photos are amazing!!!wow!these skirts and bags are so beautiful!thanks for the Marant suggestion dear :)

CR said...

Amazing pictures! but they could still be fierce without opening their mouth like that.. that expression doesn´t look good in some of them :/


tessa said...

ahhh givenchy never disappoints!
jewelry giveaway!

Marissa Joy said...

I love this ad campaign! Its so edgy and cool!

Elena said...

amazing campaing!!
kisses. elena :)

Sam said...

You're right CR, some of the expressions are a bit too much, like the male model and Naomi Campbell, but overall I really liked the idea of the campaign. It stands out in a good way I would say.

Joshua Luies said...

Nice outfit, love the yellow color!! You have a very nice blog, would you like to follow each other on GFC and Bloglovin? Let us know. Amarillo roofing company.

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