Models: Anja Rubik, Baptiste Giabiconi, Brad Kroenig
Photographer: Karl Lagerfeld
As you may recall the 60s inspired Fendi FW 2011 collection was one of my favorites for the next season and the ad campaign lives up to my expectations. With Karl Lagerfeld behind the lens and the talented Anja Rubik and Baptiste Giabiconi as spokespersons, the campaign portrays a stylish family sitting and posing for a hand-painted family portrait. I love the composition of the photos, the "painter's studio" setting and the retro air of the shoot. Anja Rubik's blonde locks were replaced by a short dark hairstyle that goes perfectly with the character, although it seems strange in the beginning.
Here are the photos from the ad campaign and later on a behind the scenes video. It's a great pleasure to watch Karl shooting the ad!